Los Angeles, May 3, 2022 – Today, Common Sense Networks’ Sensical, a best-in class, streaming service for kids 2-10, made the select list of Fast Company’s 2022 World Changing Ideas in the Media and Entertainment Category. The announcement was made by Eric Berger, Common Sense Networks’ CEO.
Sensical, nominated by Kidscreen as Best Kids-Only Streaming Service, offers age-appropriate, short form content from Sensical certified creators ––including video and audio––for kids ages 2-10. Inspired by the work of Common Sense Media, a resource to families for almost two decades, Sensical exceeds industry standards by filtering 100% of its content through a rigorous, proprietary IP and rubric grounded in science and based on the most comprehensive child development research available. The topic-driven, 60+ channel service, which launched in June 2021, is certified by the kidSAFE+ ® COPPA Seal Program and offers families an algorithm-free, worry-free OTT destination via an array of streaming devices, smart TV manufacturers, and mobile devices.
Now in its sixth year, the World Changing Ideas Awards showcased 39 winners, 350 finalists, and more than 600 honorable mentions—with climate, social justice, and AI and data among the most popular categories. A panel of eminent Fast Company editors and reporters selected winners and finalists from a pool of more than 2,997 entries across transportation, education, food, politics, technology, health, social justice, and more. In addition, several new categories have been added this year including climate, nature, water, and workplace. The 2022 awards feature entries from across the globe, from Switzerland to Hong Kong to Australia. Sensical will also be included in a list of honorees in Fast Company’s Summer 2022 issue (on newsstands May 10, 2022).
Eric Berger, CEO, Common Sense Networks, Sensical’s parent company, said: “We are humbled to be part of such an elite list this year. Given our goal to be the gold standard in children’s entertainment and elevate the world of digital media for kids, we see this recognition as gratifying, encouraging and inspiring as we continue to push forward our agenda to raise the industry standard when it comes to putting kids first. We want to thank everyone at Fast Company for taking the time to evaluate our service and everyone at Sensical who moved heaven and earth to bring our service to life.”
Sensical has been touted by a wide range of media including TechCrunch, noting the services’ content, “assured to be age-appropriate - even the ads…” is an area “that’s often overlooked on other services.” The Wall Street Journal described Sensical as a “good find”; Romper says that “parents can rest easy” as “anything their child chooses to watch on Sensical is 100% kid-appropriate”; and Fatherly shared that Sensical’s “age-appropriate categories are a game-changer.”
“We are consistently inspired by the novelty and creativity that people are applying to solve some of our society’s most pressing problems, from shelter to the climate crisis. Fast Company relishes its role in amplifying important, innovative work to address big challenges,” says David Lidsky, interim editor-in-chief of Fast Company. “Our journalists have identified some of the most ingenious initiatives to launch since the start of 2021, which we hope will both have a meaningful impact and lead others to join in being part of the solution.”
About the World Changing Ideas Awards: World Changing Ideas is one of Fast Company’s major annual awards programs and is focused on social good, seeking to elevate finished products and brave concepts that make the world better. A panel of judges from across sectors choose winners, finalists, and honorable mentions based on feasibility and the potential for impact. With the goals of awarding ingenuity and fostering innovation, Fast Company draws attention to ideas with great potential and helps them expand their reach to inspire more people to start working on solving the problems that affect us all.
About Sensical
Free to explore, free to learn, and free to watch, Sensical, from Common Sense Networks, is a new streaming service for kids offering thousands of entertaining, age-appropriate videos and podcasts featuring characters and creators that children love. Inspired by the expertise of Common Sense Media and nominated for a 2021 Kidscreen Award for Best Kids-Only Streaming Service, the ad-supported service features content for three distinct age groups -- ages 2-4 (Preschool), 5-7 (Little Kids), and 8-10 (Big Kids) -- all screened by experts and filtered through a rigorous, proprietary rubric based on the most comprehensive child development research available. Grounded in science, the topic-driven, 60+ channel service is certified by the kidSAFE+ ® COPPA Seal Program and offers families an algorithm-free, worry-free OTT destination via an array of streaming devices, smart TV manufacturers, and mobile devices. Follow us @SensicalTV on Twitter, Instagram and Facebook.
About Common Sense Networks
Setting a new benchmark in children’s digital media, Common Sense Networks supports kids’ social, emotional, and cognitive development by creating engaging, age-appropriate experiences that empower them to do and be more. Common Sense Networks meets children where they are with a broad and inclusive range of safe, family-facing services and curated content initiatives including streaming video options like Sensical, a newly launched free, topic-based streaming service for kids 2-10 inspired by the work of Common Sense Media, a trusted resource to parents for almost two decades. In addition, Common Sense Networks, a for-profit affiliate of Common Sense Media and a Public Benefit Corporation, proudly aligns with leading brands and media entities like TikTok to reimagine their existing platform approach and activate meaningful and lasting change in the kids’ media ecosystem. Follow us @commonsensenets on Twitter and Instagram.
Press Contact:
FerenComm for Common Sense Networks/SensicalSensical@ferencomm.com